Raki is a graduate of the University of North Carolina at Chapel Hill where she earned her Bachelor of Arts degree in communication studies. Her experience includes content marketing, social media marketing, email list building, analytics and search engine optimization. She obtained certification in Inbound Marketing from HubSpot’s Inbound Marketing University. Her client work includes social media management, web copywriting, and electronic newsletters for clients in professional services, retail, restaurant, commercial services and supply industries. She is responsible for providing the firm’s analytics services and is Google Analytics IQ Certified. Her expertise also includes digital marketing strategy, project management and development of online marketing campaigns.
Before assuming co-ownership of The O’Connor Group in 2019, Raki acted as VP of Digital Strategy. Raki is the left brain to Rebecca’s right brain—ensuring our creativity is driven by data, analysis, and what works. Raki is active in Roanoke’s business and civic community, serving on the boards of the Roanoke Regional Chamber of Commerce, the Roanoke AAF, and The Harrison Museum of African American Culture. She is also a member of Delta Sigma Theta. Raki resides with her family in Roanoke County.
Raki Wright Clements
Owner | Director of Digital Strategy